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Friday, May 2 • 3:30pm - 4:15pm
Content Strategy

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What it is and how to produce solid Content Strategy.

avatar for Kerry Crawford

Kerry Crawford

Kerry Crawford works at Simple Focus in Memphis, where she's the lone content strategist in a room full of crazy talented designers and developers. Her work includes sprawling user research projects involving hundreds of index cards, persona creation, writing meaningful and user-friendly content strategy, and creating voice and tone strategies that help brands talk to their users like humans. | | Prior to working at Simple Focus, she was the... Read More →

Friday May 2, 2014 3:30pm - 4:15pm
Columbia Museum of Art 1515 Main St, Columbia, SC 29201